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Mayonnaise Sauce, 1938. Creator: Prokoptsev, Stepan Stepanovich (1905-1943)
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Mayonnaise Sauce, 1938. Creator: Prokoptsev, Stepan Stepanovich (1905-1943)
Mayonnaise Sauce, 1938. Found in the collection of Russian State Library, Moscow
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Media ID 22169057
© Fine Art Images/Heritage Images
1938 Communication Design Foods Marketing Promotion Russian State Library Soviet Political Agitation Art Colour Lithograph Graphic Design Mayonnaise Poster And Graphic Design
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This print titled "Mayonnaise Sauce, 1938" takes us back to a time when advertising and graphic design were at their peak. Created by the talented artist Prokoptsev, Stepan Stepanovich (1905-1943), this piece showcases the fusion of fine art and communication design in an exquisite manner. The vibrant colors and meticulous details of this color lithograph immediately draw our attention. It is evident that every element has been carefully crafted to promote mayonnaise as a desirable food product. The image effortlessly captures the essence of marketing during that era, where visual appeal played a crucial role in capturing consumers' interest. Found in the prestigious collection of Russian State Library in Moscow, this artwork represents not only a moment in history but also reflects the skillful craftsmanship of its creator. Prokoptsev's ability to convey both artistic expression and political agitation through his work is truly commendable. As we admire this poster from 1938, it serves as a reminder of how far advertising has come while still paying homage to its roots. This photograph print encapsulates an era where promotion was an art form itself – one that combined creativity with strategic messaging. © Fine Art Images/Heritage Images
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