Amidst the chaos of WW1, a poignant quote from an Underwood advertisement echoed through the trenches: 'It's not every man that has the privilege of carrying a rifle for his country.' Prince of Wales, leading the Grenadier Guards in 1914, embodied this sentiment as he rallied troops for the frontlines. The Artokoloro engraving of Scotland's Ben Cetlein served as a reminder of the rugged terrain soldiers would face, while the glorious stand of the Royal West Kents in Trones Wood was a testament to their bravery. Napoleon I's shopping mall may have seemed a world away, but the call to duty resonated with men across the globe. #WW1 #RecruitmentAdvertisement #PrinceOfWales #GrenadierGuards #Artokoloro #BenCetlein #RoyalWestKents #TronesWood #NapoleonI #Shopping