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Advert for Le Gant corsets
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Advert for Le Gant corsets
A gown, particularly a formal gown, was never more of a success than the corset worn beneath it. Perfect control with absolute is achieved by " Le Gant" Sold by Harvey Nichols. Date: 1937
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Media ID 7227661
© Mary Evans Picture Library 2015 - https://copyrighthub.org/s0/hub1/creation/maryevans/MaryEvansPictureID/10220795
Corset Corsets Gant Harvey Lace Lastex Nichols Satin Stitched Undergarment Underwear 1937
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Step back in time to the elegant and sophisticated 1930s with this stunning advertisement for Le Gant corsets, sold exclusively at Harvey Nichols. The image showcases a woman in a formal satin gown, her posture exuding confidence and grace. But what truly sets her apart is the corset she wears beneath, expertly crafted by Le Gant. The corset, a staple of women's undergarments during this era, was considered essential for achieving the perfect silhouette. Le Gant's design offers both control and comfort, with its sleek lines and intricate stitching. The use of lastex, a popular fabric for corsets at the time, ensures a snug and supportive fit. The delicate lace detailing adds a touch of femininity and elegance to the design, while the satin ribbon trim adds a luxurious finish. The advertisement's tagline, "Perfect control with absolute comfort," speaks to the corset's ability to shape the body without sacrificing comfort. This advertisement is a testament to the importance of undergarments in creating a polished and sophisticated look, even in the 1930s. The image, with its timeless beauty and classic design, continues to captivate and inspire fashion enthusiasts to this day.
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